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Armenian bookmaker TotoGaming has embarked on a strategy of introducing considerable improvements to its omni-channel operations, especially in its provision of 사다리사이트. Over the past two decades TotoGaming has created one of many largest networks of retail operation in the area, with the company making great progress through its try to provide customers with the best the market provides. This consists of both enhanced web and mobile presence.

TotoGaming Board Chairman Suren Khachatryan explained that this company puts an excellent increased exposure of a technique of multiplying the amount of live events and the amount of live markets per event, since it tries to satisfy growing demands of customers for fast and reliable information.

“Quite recently we now have significantly increased our in-play betting offerings,” he said. “We possess a clear look at the bright future of Armenian sports betting market; therefore we focus our efforts on enriching the in-play offerings in both number and quality.”

Khachatryan said he highly appreciates the collaboration by using these video content providers as IMG, Perform, Sportsman and Betradar, which enables the organization to provide around 50,000 live-stream events to customers annually. “Due to top quality products of our providers, we anticipate over 30% increase of in-play betting,” he added.

TotoGaming increased its in-play coverage in Q3 to 18,000 matches each month and aims more than 20,000 per month in the end of the season. Khachatryan believes the next thing in broadening the collaboration with its providers will move the organization to some more impressive range nowadays in this, user-friendly gaming and sports betting world.

This year the business released the mobile version of its Online Sportsbook, which includes all video-streaming materials and products from the leading content providers.

Already during the initial few weeks of the release, the mobile channel increased the company’s total revenue volume without cannibalising its existing online turnover.

Khachatryan commented: “We plan to followup with new trends in modern gaming and sports betting developments by implementing increasingly more innovative technologies and has, basing our services on official data solutions to provide our customers with fast and accurate data.”

TotoGaming also places plenty of focus on customer care and supplies online 24/7 support services to keep that goal. It offers also taken a ‘special approach’ to its customer experience by making its user interface comfortable and attractive to the final user, and all of this in the company’s adherence to the principles from the responsible gaming.

TotoGaming’s partners have been keen to demonstrate their support for the bookmaker’s ambitions. Freddie Longe, VP, Head of Gaming for IMG Media, commented: “We are needless to say thrilled to verify TotoGaming as a new partner to our own premium streaming service. The collaboration will take a few of Europe’s top Football, Basketball and Tennis tournaments to Armenia. We look forward ioyqow expanding our relationship with TotoGaming in the future years since they take sports betting to a more impressive range in Armenia.”

Daniel Fenner, Managing Director, UK for Sportsman, added: “Live streaming has grown to be an integral part of every sportsbook and that we are looking forward to jointly develop the best product for TotoGaming’s customers. We have been pleased to welcome TotoGaming amongst our clients and they are looking towards an extended and reliable cooperation.”

John Harlow, Head of Sales-Betting for Perform Group, said: “It is a good pleasure to supply TotoGaming with this Watch&Bet content, and I look forward to forming a lengthy lasting partnership together.”

Meanwhile Eduard Blonk, Managing Director Sales for Sportradar Digital Media AG, commented: “We are glad to get won TotoGaming being a new partner. It’s our aspiration to provide our partners with everything necessary to run by far the most entertaining and informative offering in the sports betting.

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